• Channel Marketing Programs Manager

    Job Locations US-PA-Lawrence | US-IL
    Posted Date 4 weeks ago(4 weeks ago)
    Requisition ID
    Category (Portal Searching)
  • Overview

    Purpose of the Job:

    The Black Box Channel Marketing Programs Manager will own marketing responsibilities in support of the Black Box sales channels that include distributors, resellers and system integrators.  The individual will be responsible for creating awareness, preference and demand for Black Box products through those partners.


    Primarily Roles & Responsibilities 

    • Create comprehensive channel marketing plans for partners with the goal of building brand awareness and ensuring maximum channel partner successes in marketing and selling Black Box products.
    • Take ownership for planning new Black Box channel partner programs, working with sales and product management. Continue to evolve these programs over time to stay competitive and build partner preference.
    • Execute channel marketing plans through close collaboration with other members of the marketing team, including the marketing communications and digital marketing teams.
    • Work as liaison between Black Box resources and channel partners to set up and continuously improve data feeds and product selectors.
    • Build relationships with key decision makers in designated accounts to impact and influence business objectives, and enhance marketing strategies within the channel.
    • Manage to the channel partner marketing budget.
    • Continuously improve the channel partner portal
    • Collaborate, organize and report to measure the effectiveness of marketing campaigns.
    • Continuously audit partner websites for accuracy and relevancy of content, and ensure Black Box products are properly represented.


    Skills, Knowledge, Abilities

    • Strong B2B marketing skills in the areas of lead generation, digital marketing, program development, events/seminars and product promotions, defining and managing appropriate marketing mix.
    • Highly creative, results-oriented team player mentality
    • Self-starter, proactive, task oriented with the ability to manage multiple initiatives
    • Well-developed verbal and written communication skills
    • A strong digital marketing background
    • Demonstrated matrix management skills
    • Willing and able to travel frequently
    • Proven ability to drive execution and meet deadlines



    Education/Experience Requirements

    • 5+ years’ experience in B2B channel marketing, partner marketing
    • 3+ years’ experience interacting with IT infrastructure resellers and/or distributors (e.g. CDW, PCM, PC Connection, NewEgg, Synnex, Ingram Micro)
    • Experience translating partnered customer requirements to a marketing communications team to support print, digital and social media platforms
    • Experience working with product information data feeds, including CNET
    • Strong working knowledge of the MS-Office suite
    • A marketing or business bachelor’s degree.


    What’s in it for You?

    Black Box Network Services offers a competitive total rewards benefits package that includes medical, dental, and vision coverage, in addition to a wide variety of additional benefits like a 401K, life insurance, employee assistance programs, fitness reimbursements, identity theft protection, education/scholarship programs and more!


    We understand attracting great talent requires going beyond just competitive compensation and benefits.  Black Box provides challenging work that creates advancement opportunities within the organization for those demonstrating desire and aptitude through their achievements.  We have no shortage of opportunities.  If you are looking for a business that allows for individual reward and growth, we are the place for you!


    About Black Box Network Services

    Black Box Network Services is a leading technology solutions provider dedicated to helping customers design, deploy and manage their IT infrastructure. We deliver high-value products and services through our global presence and 3,000 team members.  Black Box is an equal opportunity employer. In accordance with Federal, State and Local laws, Black Box does not discriminate against individuals on the basis of race, color, marital status, sex, sexual orientation, religion, national origin, age, disability, veteran status, genetic information, or any other protected status, and endorses those policies and practices which seek to recruit, hire, train and promote the most qualified persons into available jobs.


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